Hearth & Lily Doodles 
Breeders of fine Australian Labradoodles, H&L's mission is to breed, nurture, and train the ideal family dog for the best possible transition to an ideal family lifestyle. We created their name and logo.
The Hearth & Lily identity speaks to mothers and homemakers. Not only are these dogs cute as can be, they are known to be consistently well-behaved—particularly around children—hypoallergenic, clean, calm, and healthy.
The name and logo combine two important ideas. The hearth, a symbol of home, and the gathering place for memories, laughter, serenity, and love. That's where you'll find the family dog. And the lily, a reference to the founders' home state of Utah, where the state flower is the Sego Lily.